There were a number of options to buy the Auto 110. Throughout the range the range had a distinctive red/white box design.
COMPLETE SET: In a large box with a shaped foam interior, this set had everything. Camera body, flash, winder, strap, 18mm lens, 24mm lens, 50mm lens, body cap, tripod adapter, 9 close up filters, 3 lens hoods and soft cases for flash and camera.
MAJOR COMPONENT SET: In a similar box to the snap set, this set consisted of the camera body, 18mm lens, 24mm lens, 50mm lens, flash, winder, strap, and soft cases for the camera and flash.
SNAP SET: In a hard cardboard box in a white sleeve this consisted of the camera body, 24mm lens, flash, strap,and cases for both camera and flash.
STANDARD: Consisted of the camera body and 24mm lens with a 2 piece foam interior.